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1. Marketing Management

by Kotler, Philip | Keller, Kevin Lane.

Edition: EleventhMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education Asia 2006Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (7). Withdrawn (1).
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2. Principles of Marketing

by KOTLER PHILIP | ARMSTRONG GARY.

Edition: 11Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice Hall of India Pvt Ltd 2006Availability: Items available for reference: Alliance School of Business [Call number: 658.8 KOT] (1).
3. Marketing for Hospitality and Tourism

by KOTLER, PHILIP | BOWEN, JOHN | MAKENS, JAMES.

Edition: 3Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Prentice Hall of India 1996Availability: Items available for loan: Alliance School of Business [Call number: 647.94 KOT] (1).
5. Ten Deadly Marketing Sins

by KOTLER, PHILIP.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Wiley India 2005Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (1).
7. Lateral Marketing New techniques for finding breakthrough ideas

by KOTLER, PHILIP | TRIAS DE BES, FERNANDO.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Wiley India 2006Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (1).
8. Principles of Marketing

by KOTLER, PHILIP | ARMSTRONG, GARY.

Edition: 11Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Prentice Hall 2008Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (3).
9. Marketing Management : South Asian Perspectives

by Kotler, Philip.

Edition: 12Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education Asia 2007Availability: Items available for loan: Alliance Ascent College [Call number: 658.8 KOT] (1), Alliance School of Business [Call number: 658.8 KOT] (3), Department of Commerce Library [Call number: 658.8 KOT] (1).
10. Marketing in the Public Sector Roadmap for improved performance

by KOTLER, PHILIP | LEE, NANCEE.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education Asia 2007Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (2).
11. Social Marketing Influencing behaviours for good

by KOTLER,PHILIP | LEE,NANCY.R.

Edition: ThirdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles SAGE Publications 2008Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (1).
12. Marketing Management South Asian perspectives

by KOTLER, PHILIP | JHA, MITHILESHWAR | KELLER, KEVIN LANE | KOSHY, ABRAHAM.

Edition: 13th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson Prentice Hall 2009Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (33), Alliance School of Law [Call number: 658.8 KOT] (18). Items available for reference: Alliance School of Business [Call number: 658.8 KOT] (1).
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13. Marketing Management South Asian perspectives

by KOTLER, PHILIP | JHA, MITHILESHWAR | KELLER, KEVIN LANE | KOSHY, ABRAHAM.

Edition: 13Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson Prentice Hall 2009Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (5).
14. Principles of Marketing

by KOTLER, PHILIP | ARMSTRONG, GARY.

Edition: 12Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice Hall of India 2006Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (2). Items available for reference: Alliance School of Business [Call number: 658.8 KOT] (1).
15. Marketing Management

by KOTLER, PHILIP | KELLER, KEVIN LANE.

Edition: 12Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice Hall of India 2006Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (1). Items available for reference: Alliance School of Business [Call number: 658.8 KOT] (1).
16. Marketing Management The millennium edition

by KOTLER, PHILIP.

Edition: 10Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice Hall of India 2002Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (2).
17. Marketing An Introduction

by ARMSTRONG, GARY | KOTLER, PHILIP.

Edition: 7Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson Prentice Hall 2007Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (1). Items available for reference: Alliance School of Business [Call number: 658.8 KOT] (2).
18. Marketing Management

by KOTLER, PHILIP | KELLER, KEVIN LANE.

Edition: 12Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson Prentice Hall 2006Availability: Items available for loan: Alliance School of Business [Call number: 658.8 KOT] (3).
19. Marketing for Hospitality and Tourism

by KOTLER, PHILIP | BOWEN, JOHN | MAKENS, JAMES.

Edition: 3Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education 2007Availability: Items available for loan: Alliance School of Business [Call number: 647.94 KOT] (1).
20. Strategic Marketing for Non Profit Organizations

by Andreasen, Alan R | Kotler, Philip.

Edition: 6Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson Prentice Hall 2003Availability: Items available for loan: Alliance Ascent College [Call number: 658.802 AND] (1), Alliance School of Business [Call number: 658.802 AND] (4).
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