Strategic market management / David A. Aaker.
Material type: TextPublication details: Hoboken, NJ :: John Wiley,, c2005Edition: 7th edDescription: xii, 356 p. : ill. ; 23 cmISBN:- 0471484261 (pbk.)
- 658.8 AAK 22
- HF5415.13 .A23 2005
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Reference Book | Alliance School of Business | 658.8 AAK (Browse shelf(Opens below)) | Not for loan | A18604 |
Total holds: 0
Includes index.
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