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Basic marketing research / Gilbert A. Churchill, Jr.

By: Material type: TextTextPublication details: Fort Worth :: Dryden Press,, c1992Edition: 2nd edDescription: xxi, 837 p. : ill. ; 27 cmISBN:
  • 0030540178
Subject(s): DDC classification:
  • 658.83 CHU 20
LOC classification:
  • HF5415.2 .C49 1991
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.83 CHU (Browse shelf(Opens below)) Not for loan A19322
Total holds: 0

One "statistics command summary" chart inserted.

Includes bibliographical references and index.

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