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Marketing strategy / O.C. Ferrell, Michael D. Hartline.

By: By: Material type: TextTextPublication details: Mason, OH :: Thomson South-Western,, c2008Edition: 4e [ed.]Description: xxii, 717 p. : ill. ; 26 cmISBN:
  • 0324362722
Subject(s): LOC classification:
  • HF5415.13 .M3586 2008
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.8 FER (Browse shelf(Opens below)) Not for loan A19421
Total holds: 0

Includes bibliographical references and indexes.

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