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Marketing research : : methodological foundations / Gilbert A. Churchill, Jr.

By: Material type: TextTextPublication details: Chicago :: Dryden Press,, c1987Edition: 4th edDescription: xx, 896 p. : ill. ; 25 cmISBN:
  • 0030055326
Subject(s): DDC classification:
  • 658.83 CHU 19
LOC classification:
  • HF5415.2 .C5 1987
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.83 CHU (Browse shelf(Opens below)) Not for loan A19620
Total holds: 0

Includes bibliographical references and index.

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