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Business to Business Relationship Management, Brand Awareness and Brand Equity of ICICI Prudential A

SONI, URPREET KAUR

Business to Business Relationship Management, Brand Awareness and Brand Equity of ICICI Prudential A - Alliance Business School 2008-10

Management of Marketing

Subjects--Topical Terms:
Awareness
Brand
Business
Co
Equity
ICICI
management
Asset

Dewey Class. No.: 658.8 SON

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