Making of a Name
RIVKIN, STEVE
Making of a Name Inside story of the brands we buy - New York Oxford University Press 2004 - 575
Brand Management(658.827)
0195168720
Inside
Making
Name
buy
story
we
brands
658.827 RIV
Making of a Name Inside story of the brands we buy - New York Oxford University Press 2004 - 575
Brand Management(658.827)
0195168720
Inside
Making
Name
buy
story
we
brands
658.827 RIV