Sports, Inc. :

Schaaf, Phil, 1964-

Sports, Inc. : 100 years of sports business : event evolution ... / by Phil Schaaf. - Amherst, N.Y. : Prometheus Books, 2004. - 394 p., [8] p. of plates : ill. ; 24 cm.

Includes bibliographical references and index.

159102112X (alk. paper)

2003010191


Sports--Economic aspects.
Sports--Marketing.

GV716 / .S315 2004

338.4/7796