Total global strategy :
Yip, George S.
Total global strategy : managing for worldwide competitive advantage / George S. Yip. - Business school ed. - Englewood Cliffs, N.J. : Prentice Hall, c1995. - xxi, 261 p. : ill. ; 23 cm.
Includes bibliographical references (p. 246-254) and index.
0131244884
94017656
International business enterprises--Management.
Strategic planning.
HD62.5 / .Y56 1995
658/.049
Total global strategy : managing for worldwide competitive advantage / George S. Yip. - Business school ed. - Englewood Cliffs, N.J. : Prentice Hall, c1995. - xxi, 261 p. : ill. ; 23 cm.
Includes bibliographical references (p. 246-254) and index.
0131244884
94017656
International business enterprises--Management.
Strategic planning.
HD62.5 / .Y56 1995
658/.049
