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Marketing research /

Weiers, Ronald M.

Marketing research / Ronald M. Weiers. - Englewood Cliffs, N.J. : Prentice-Hall, c1984. - xix, 588 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 0135576784

LCCN: 83019210

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .W43 1984

Dewey Class. No.: 658.83 WEI

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