Marketing :

Solomon, Michael R.

Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart. - 2nd ed. - Upper Saddle River, N.J. : Prentice Hall, c2000. - xix, 580 p. : col. ill. ; 29 cm.

Includes bibliographical references and index.

0130213047 (hc.)

99030606


Marketing--Vocational guidance.

HF5415.35 / .S65 2000

658.8 SOL