International dimensions of marketing

Terpstra, Vern.

International dimensions of marketing Vern Terpstra, Lloyd C. Russow. - 4th ed. - Cincinnati : South-Western College, c2000. - xi, 211 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0324014910 9780324014914

99027837


Export marketing.
Marketing.

HF1416 / .T47 2000

658.84 TER