International marketing management

Jain, Subhash C., 1942-

International marketing management Subhash C. Jain. - 5th ed. - Cincinnati, Ohio : South-Western College Pub., c1996. - xv, 792 p. : ill.

Includes bibliographical references and indexes.

053885281X

95021360


Export marketing--Management.

HF1416 / .J35 1996

658.84 JAI