International Business: Competing in the Global Marketplace

Hill, Charles W. L

International Business: Competing in the Global Marketplace - 13 - New Delhi McGraw Hill Education (India) Private Limited 2023 - 688

This popular textbook on International Business is comprehensive and descriptive in nature. It captures latest events, statistics, examples, and includes new insights from latest research and covers relevant topics.

The rich pedagogy used in the text contains opening and closing cases, and managerial boxes which specifically focus on managerial implications of the topics. It also provides 20 integrated cases as a learning vehicle across multiple chapters.

The book is authored keeping focus on the topics, issues, and events relevant for management and business administration and allied disciplines. The usage of detailed and explanatory approach will help every management enthusiast to comprehend complex topics of this subject.


9789355324771


Competition, International
International Business Enterprises--Management
International Business Enterprises

658.049 HIL