Fashion Business Manual: An Illustrated Guide to Building a Fashion Brand

Fashionary Team

Fashion Business Manual: An Illustrated Guide to Building a Fashion Brand - Hong Kong Fashionary International Limited 2022 - 215

The Fashion Business Manual is the world's first visual manual for fashion business. It covers business topics including branding, production, marketing and retailing in an easy to read, visual format. Unlike traditional business books which emphasize philosophy and theory, this book focuses on the practical business skill set needed to survive in the fashion world.


9789887710974


Arts & Recreation 
Design & related arts Textile
Arts other textile products
Special industries and trades 
Manufacturing industries

746.92 FAS