Normal view MARC view ISBD view

Strategic Brand Management

KELLER, KEVIN LANE

Strategic Brand Management Building, Measuring, and managing brand equity - 3 - New Delhi Pearson Education 2008 - 714

Brand Management(658.827)

Subjects--Topical Terms:
Strategic
equity
managing
Building,
Measuring,
Brand

Dewey Class. No.: 658.827 KEL

Place hold
Print
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)