Strategic Marketing Channel Management (Record no. 1067)

MARC details
000 -LEADER
fixed length control field 00634nam a2200193Ia 4500
001 - CONTROL NUMBER
control field A03781
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070067570
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87 BOW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name BOWERSOX DONALD J, COOPER BIXBY M
245 ## - TITLE STATEMENT
Title Strategic Marketing Channel Management
250 ## - EDITION STATEMENT
Edition statement First
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Singapore
Name of publisher, distributor, etc Mc Graw-Hill
Date of publication, distribution, etc 1992
300 ## - PHYSICAL DESCRIPTION
Extent xix + 488
500 ## - GENERAL NOTE
General note Retail Management(658.87)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Channel
Holdings
Price effective from Accession No. Date last seen Damaged status Current library Lost status Full call number Date acquired Not for loan Koha item type Withdrawn status Home library
22/01/2012 A03781 06/05/2014   Alliance School of Business   658.87 BOW     Book   Alliance School of Business