Marketing Strategy (Record no. 12305)

MARC details
000 -LEADER
fixed length control field 00728nam a2200229Ia 4500
001 - CONTROL NUMBER
control field A05609
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120117s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131501981
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 FER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name FERRELL, O C
245 ## - TITLE STATEMENT
Title Marketing Strategy
250 ## - EDITION STATEMENT
Edition statement 3
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia
Name of publisher, distributor, etc Thomson South-Western
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent xx,628
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name HARTLINE, MICHAEL D
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A05609 06/05/2014   Sri Durga Distributors Alliance School of Business   658.8 FER     375.00 Refernce Text 29/08/2013   2 Alliance School of Business