Distribution enhancement of GSK''s products in rural india through ''E-Choupal'' network of ITC (Record no. 15093)

MARC details
000 -LEADER
fixed length control field 00619nam a2200217Ia 4500
001 - CONTROL NUMBER
control field PRA00091
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120514s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 BAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name BANERJEE, AVINANDAN
245 ## - TITLE STATEMENT
Title Distribution enhancement of GSK''s products in rural india through ''E-Choupal'' network of ITC
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Bangalore
Name of publisher, distributor, etc Alliance Business School
Date of publication, distribution, etc 2005
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Distribution
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element enhancement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element GSK''s
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element india
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element network
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element products
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element rural
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element 'E-Choupal''

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