Estimating the potential of At-Work Institutional Channel for Coca Cola Products in Bangalore city (Record no. 15164)

MARC details
000 -LEADER
fixed length control field 00612nam a2200217Ia 4500
001 - CONTROL NUMBER
control field PRA00164
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120514s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SENGUPTA, SUJOY KUMAR
245 ## - TITLE STATEMENT
Title Estimating the potential of At-Work Institutional Channel for Coca Cola Products in Bangalore city
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Bangalore
Name of publisher, distributor, etc Alliance Business School
Date of publication, distribution, etc 2005
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Bangalore
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Channel
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element city
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Coca
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Coca Cola
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Cola
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Estimating
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element At-Work

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