Reliance BlackBerry- Promotional strategies for the changing telecom market (Record no. 15849)

MARC details
000 -LEADER
fixed length control field 00565nam a2200205Ia 4500
001 - CONTROL NUMBER
control field PRA00857
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120514s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 JOS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name JOSHI, JYOTI
245 ## - TITLE STATEMENT
Title Reliance BlackBerry- Promotional strategies for the changing telecom market
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Lucknow
Name of publisher, distributor, etc Alliance Business School
Date of publication, distribution, etc 2007
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element changing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element market
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Promotional
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Reliance
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element strategies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element telecom
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BlackBerry-

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