Services marketing (Record no. 17023)

MARC details
000 -LEADER
fixed length control field 01109pam a2200289 a 4500
001 - CONTROL NUMBER
control field 1145343
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140507110931.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 950927s1996 nyuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95044395
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070782504 (acidfree paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9980.5
Item number .Z45 1996
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ZEI
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
245 10 - TITLE STATEMENT
Title Services marketing
Statement of responsibility, etc Valarie A. Zeithaml, Mary Jo Bitner.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw Hill,
Date of publication, distribution, etc c1996.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 700 p. :
Other physical details ill., maps ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Donated Book
955 ## - COPY-LEVEL INFORMATION (RLIN)
Classification number, CCAL (RLIN) pc20 to sa00 09-27-95; se42 09-28-95; se10/subj 09-30-95; se05 10-02-95; CIP ver. pv04 04-04-96
Holdings
Price effective from Bill Details Barcode Date last seen Damaged status Current library Total Renewals Lost status Full call number Date acquired Not for loan Koha item type Date checked out Withdrawn status Total Checkouts Home library
28/06/2012 Donated by Prof. Janakiramudu D01766 06/05/2014   Alliance School of Business 2   658.8 ZEI 27/06/2012   Donated Book 02/04/2014   2 Alliance School of Business