Marketing Management (Record no. 17368)

MARC details
000 -LEADER
fixed length control field 04875nam a2200541Ia 4500
001 - CONTROL NUMBER
control field BB01525
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120818s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131716830
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER, PHILIP
245 ## - TITLE STATEMENT
Title Marketing Management
Remainder of title A South Asian Perspective
250 ## - EDITION STATEMENT
Edition statement 13
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi
Name of publisher, distributor, etc Pearson Prentice Hall
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent xlvii+647
365 ## - TRADE PRICE
Price type code Rs
Price amount 599
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Perspective
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element South
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Asian
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management of Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name JHA, MITHILESHWAR
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name KELLER, KEVIN LANE
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name KOSHY, ABRAHAM
Holdings
Price effective from Accession No. Date last seen Damaged status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Date checked out Withdrawn status Total Checkouts Home library Total Renewals Cost, replacement price Vendor Source of classification or shelving scheme
28/08/2012 BB01525 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Reference Book 14/09/2012   1 Alliance Ascent College        
28/08/2012 BB01526 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 31/08/2012   1 Alliance Ascent College        
28/08/2012 BB01527 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 23/11/2012   2 Alliance Ascent College        
28/08/2012 BB01528 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 07/12/2012   4 Alliance Ascent College        
28/08/2012 BB01529 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 10/12/2012   2 Alliance Ascent College        
28/08/2012 BB01530 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 10/12/2012   4 Alliance Ascent College        
28/08/2012 BB01531 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 10/12/2012   3 Alliance Ascent College 4      
28/08/2012 BB01532 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 30/08/2012   1 Alliance Ascent College 2      
28/08/2012 BB01533 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 10/12/2012   3 Alliance Ascent College 1      
28/08/2012 BB01534 06/05/2014   Alliance Ascent College   658.8 KOT 09/07/2009   599.00 Book 14/09/2012   2 Alliance Ascent College 1      
21/08/2013 A20432 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book 22/04/2014   2 Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
30/12/2013 A21210 06/05/2014   Alliance School of Business   658.8 KOT 27/12/2013   599.00 Book       Alliance School of Business       Dewey Decimal Classification
30/12/2013 A21209 06/05/2014   Alliance School of Business   658.8 KOT 27/12/2013   599.00 Book       Alliance School of Business       Dewey Decimal Classification
21/08/2013 A20437 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book       Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
21/08/2013 A20436 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book       Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
21/08/2013 A20438 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book 26/09/2013   1 Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
21/08/2013 A20434 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book 19/09/2013   2 Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
21/08/2013 A20433 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book       Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
21/08/2013 A20435 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book       Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification
21/08/2013 A20439 06/05/2014   Alliance School of Business   658.8 KOT 21/08/2013   599.00 Book 10/09/2013   1 Alliance School of Business   599.00 Book Paradise Dewey Decimal Classification