Marketing management : Knowledge and skills (Record no. 21752)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01076pam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4489261 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140507105848.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 970515s1998 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 97020733 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256226334 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .P387 1998 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Peter, J. Paul. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : Knowledge and skills |
| Statement of responsibility, etc | J. Paul Peter, James H. Donnelly, Jr. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston, Mass. : |
| Name of publisher, distributor, etc | Irwin/McGraw-Hill, |
| Date of publication, distribution, etc | c1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 944 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 24 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Irwin/McGraw-Hill series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Donnelly, James H. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Book |
| 955 ## - COPY-LEVEL INFORMATION (RLIN) | |
| Classification number, CCAL (RLIN) | pc17 to sa00 05-15-97; se42 05-16-97 to se01; se50 05-19-97; CIP ver. pv08 09-19-97 |
| Price effective from | Barcode | Date last seen | Damaged status | Current library | Lost status | Full call number | Date acquired | Not for loan | Koha item type | Withdrawn status | Home library |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 06/03/2013 | A19515 | 06/05/2014 | Alliance School of Business | 658.8 PET | 06/03/2013 | Reference Book | Alliance School of Business |
