Marketing (Record no. 23126)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00400nam a2200133 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256206155 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 BER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berkowitz [et.al] |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | N.A. |
| Name of publisher, distributor, etc | South-Western Thomson Learning |
| Date of publication, distribution, etc | 1996 |
| 500 ## - GENERAL NOTE | |
| General note | Ch- 16 Marketing Channels and Wholesaling<br/>Ch- 17 Physical Distribution and Logistics & Management<br/>Ch- 18 Retailing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Management CD-ROM |
No items available.
