Services Marketing : Integrating Customer Focus Across the Firm (Record no. 23612)

MARC details
000 -LEADER
fixed length control field 00652nam a2200265Ia 4500
001 - CONTROL NUMBER
control field A17341
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170307161937.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120315s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259026812
040 ## - CATALOGING SOURCE
Transcribing agency .
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ZEI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A
245 ## - TITLE STATEMENT
Title Services Marketing : Integrating Customer Focus Across the Firm
250 ## - EDITION STATEMENT
Edition statement 6
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Tata McGraw Hill
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent 711
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Management of Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Relator code Bitner, Mary A
700 ## - ADDED ENTRY--PERSONAL NAME
Relator code Gremler, Dwayne D
700 ## - ADDED ENTRY--PERSONAL NAME
Relator code Pandit, Ajay
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book

No items available.