Consumer Behavior and Marketing Action (Record no. 2530)

MARC details
000 -LEADER
fixed length control field 01360nam a2200277Ia 4500
001 - CONTROL NUMBER
control field A08211
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131500361
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342 ASS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ASSAEL, HENRY
245 ## - TITLE STATEMENT
Title Consumer Behavior and Marketing Action
250 ## - EDITION STATEMENT
Edition statement 6
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia
Name of publisher, distributor, etc cengage
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent xviii+718
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Consumer behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Action
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Withdrawn status Home library Total Renewals Date checked out Total Checkouts
22/01/2012 A08213 06/05/2014   Sri Durga Distributors Alliance School of Business   658.8342 ASS     321.00 Book   Alliance School of Business      
22/01/2012 A08211 06/05/2014   Sri Durga Distributors Alliance School of Business   658.8342 ASS     321.00 Book   Alliance School of Business      
22/01/2012 A08212 06/05/2014   Sri Durga Distributors Alliance School of Business   658.8342 ASS     321.00 Book   Alliance School of Business 1 09/08/2013 1
22/01/2012 A08214 06/05/2014   Sri Durga Distributors Alliance School of Business   658.8342 ASS     321.00 Book   Alliance School of Business