Marketing Management (Record no. 2690)

MARC details
000 -LEADER
fixed length control field 00923nam a2200229Ia 4500
001 - CONTROL NUMBER
control field A08975
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER, PHILIP
245 ## - TITLE STATEMENT
Title Marketing Management
250 ## - EDITION STATEMENT
Edition statement 12
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Pearson Prentice Hall
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Extent xxxix+672
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name KELLER, KEVIN LANE
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Total Renewals Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A08975 06/05/2014   Sri Durga Distributors Alliance School of Business 5   658.8 KOT     450.00 Book 29/11/2012   3 Alliance School of Business
22/01/2012 A08977 06/05/2014   Sri Durga Distributors Alliance School of Business 1   658.8 KOT     450.00 Book 30/11/2012   2 Alliance School of Business