Essentials of Marketing Management (Record no. 27459)

MARC details
000 -LEADER
fixed length control field 00440nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150826s1993 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SHE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sherlekar, S A
245 ## - TITLE STATEMENT
Title Essentials of Marketing Management
250 ## - EDITION STATEMENT
Edition statement 4
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Himalaya Publishing House
Place of publication, distribution, etc Mumbai
Date of publication, distribution, etc 1993
300 ## - PHYSICAL DESCRIPTION
Extent 355
500 ## - GENERAL NOTE
General note Transferred from F1 Library
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Appannaiah, H R
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Reddy, P N

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