Sales Promotion Essentials (Record no. 28796)

MARC details
000 -LEADER
fixed length control field 00510nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150826s1998 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-8442-3355-2
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81 SCH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Schultz, Don E
245 ## - TITLE STATEMENT
Title Sales Promotion Essentials
250 ## - EDITION STATEMENT
Edition statement 3
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc NTC Business Books
Place of publication, distribution, etc Chicago
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 231
500 ## - GENERAL NOTE
General note Transferred from F1 Library
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales Promotion ; Sales Promotional Tools ; Selling
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Petrison, Lisa A
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Robinson, William A

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