Brand Management (Record no. 29903)

MARC details
000 -LEADER
fixed length control field 00396nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150826s2002 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-7881-071-9
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 DAS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Das, Naveen
245 ## - TITLE STATEMENT
Title Brand Management
Remainder of title Perspectives & Practices
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc ICFAI Press
Place of publication, distribution, etc Hyderabad
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent 188
500 ## - GENERAL NOTE
General note Transferred from F1 Library
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand Management

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