International Marketing Strategy (Record no. 30339)

MARC details
000 -LEADER
fixed length control field 00560nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150826s1999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 981-240-064-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84IM DOO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Doole Isobel
245 ## - TITLE STATEMENT
Title International Marketing Strategy
Remainder of title Analysis,Development and Implementation
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Thomson Learning
Place of publication, distribution, etc London
Date of publication, distribution, etc 1999
300 ## - PHYSICAL DESCRIPTION
Extent 572
500 ## - GENERAL NOTE
General note Transferred from F1 Library
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element E-Business and Relationship Marketing ; Global Information System ; Global Manager ; Globalisation ;
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lowe Robin

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