Perspective in Consumer Behaviour (Record no. 30347)

MARC details
000 -LEADER
fixed length control field 00560nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150826s1991 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-13-658709-7
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342 KAS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kassarjian Harold H
245 ## - TITLE STATEMENT
Title Perspective in Consumer Behaviour
250 ## - EDITION STATEMENT
Edition statement 4
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Prentice Hall of India Private Limited
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 1991
300 ## - PHYSICAL DESCRIPTION
Extent 616
500 ## - GENERAL NOTE
General note Transferred from F1 Library
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Behaviour ; Consumer ; Consumer Behaviour ; Consumer Knowledge ; Decision Making ; Information Searc
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Robertson Thomas S

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