Promotion and Integrated Marketing Communications (Record no. 30507)

MARC details
000 -LEADER
fixed length control field 00535nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160416154607.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150826s2001 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-324-06253-2
040 ## - CATALOGING SOURCE
Transcribing agency .
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80201 SEM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Semenik, Richard J
245 ## - TITLE STATEMENT
Title Promotion and Integrated Marketing Communications
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Thompson Southwestern
Place of publication, distribution, etc Australia
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Extent 580
500 ## - GENERAL NOTE
General note Transferred from F1 Library
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Communications
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book

No items available.