Promotion and Integrated Marketing Communications (Record no. 30507)
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000 -LEADER | |
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fixed length control field | 00535nam a2200205Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20160416154607.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 150826s2001 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0-324-06253-2 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | . |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.80201 SEM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Semenik, Richard J |
245 ## - TITLE STATEMENT | |
Title | Promotion and Integrated Marketing Communications |
250 ## - EDITION STATEMENT | |
Edition statement | 1 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Thompson Southwestern |
Place of publication, distribution, etc | Australia |
Date of publication, distribution, etc | 2001 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 580 |
500 ## - GENERAL NOTE | |
General note | Transferred from F1 Library |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing Communications |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
No items available.