Principles of Contemporary Marketing (Record no. 31965)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00352nam a2200145 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131519585 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KUR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kurtz,David L |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Contemporary Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Cengage Learnig India Private Limited |
| Name of publisher, distributor, etc | New Delhi |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 662 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Boone |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Donated Book |
No items available.
