Complete Advertising and Marketing Hand book (Record no. 39530)

MARC details
000 -LEADER
fixed length control field 00328nam a2200133 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8186852182
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lewis, Herschell Gordon
245 ## - TITLE STATEMENT
Title Complete Advertising and Marketing Hand book
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chennai
Name of publisher, distributor, etc East West Books Pvt Ltd.
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 293
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book

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