Marketing Research : An applied orientation (Record no. 4008)

MARC details
000 -LEADER
fixed length control field 02190nam a2200361Ia 4500
001 - CONTROL NUMBER
control field A12360
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131731819
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 MAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MALHOTRA, NARESH K
245 ## - TITLE STATEMENT
Title Marketing Research : An applied orientation
250 ## - EDITION STATEMENT
Edition statement 6
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent xxviii+948
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Marketing Research(658.83)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element applied
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element orientation
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element :
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name DASH, SATYABHUSAN
Holdings
Price effective from Accession No. Date last seen Damaged status Current library Total Renewals Lost status Full call number Date acquired Not for loan Source of classification or shelving scheme Koha item type Date checked out Withdrawn status Total Checkouts Home library Vendor Cost, normal purchase price Collection code
12/02/2014 D03217 06/05/2014   Alliance School of Business 1   658.83 MAL 12/02/2014   Dewey Decimal Classification Donated Book 17/03/2014   1 Alliance School of Business      
22/01/2012 A12361 06/05/2014   Alliance School of Business 3   658.83 MAL       Book 06/03/2013   3 Alliance School of Business Book Service Syndicate 575.00  
22/01/2012 A12363 06/05/2014   Alliance School of Business     658.83 MAL       Book       Alliance School of Business Book Service Syndicate 575.00  
22/01/2012 A12362 06/05/2014   Alliance School of Business 3   658.83 MAL       Book 06/03/2013   3 Alliance School of Business Book Service Syndicate 575.00  
28/02/2012 B02701 06/05/2014   Alliance School of Business 1   658.83 MAL 23/02/2012   Dewey Decimal Classification Book Bank 01/04/2013   3 Alliance School of Business     Book Bank
28/02/2012 B02700 06/05/2014   Alliance School of Business     658.83 MAL 23/02/2012   Dewey Decimal Classification Book Bank       Alliance School of Business     Book Bank
28/02/2012 B02699 06/05/2014   Alliance School of Business     658.83 MAL 23/02/2012   Dewey Decimal Classification Book Bank       Alliance School of Business     Book Bank
28/02/2012 B02702 06/05/2014   Alliance School of Business 1   658.83 MAL 23/02/2012   Dewey Decimal Classification Book Bank 16/03/2013   1 Alliance School of Business     Book Bank
03/02/2012 B02296 06/05/2014   Alliance School of Business     658.83 MAL 22/01/2012   Dewey Decimal Classification Book Bank 01/04/2013   1 Alliance School of Business     Book Bank