When Ads Work (Record no. 4253)

MARC details
000 -LEADER
fixed length control field 00919nam a2200301Ia 4500
001 - CONTROL NUMBER
control field A12756
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120332256
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 JON
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name JONES, JOHN PHILIPS
245 ## - TITLE STATEMENT
Title When Ads Work
Remainder of title New Pfoof that Advertising Triggers Sales
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Prentice-Hall of India PVT. LTD.
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent xiv+207
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Advertising & public relations(659)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pfoof
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Triggers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element When
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Work
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element that
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Ads
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Total Renewals Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A12756 06/05/2014   Book Paradise Alliance School of Business 2   659.1 JON     195.00 Book 21/09/2013   2 Alliance School of Business