Art of Marketing - Vol 7 - Branding (Record no. 5395)

MARC details
000 -LEADER
fixed length control field 00753nam a2200253Ia 4500
001 - CONTROL NUMBER
control field A14105
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8124202192
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 RAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name RANDALL, GEOFFREY
245 ## - TITLE STATEMENT
Title Art of Marketing - Vol 7 - Branding
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Crest Publishing House
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Extent 184
365 ## - TRADE PRICE
Price type code Rs
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Volume number/sequential designation 7
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Art
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Vol
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element #NAME?
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element 7
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Lost status Full call number Date acquired Not for loan Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A14105 06/05/2014   Book Paradise Alliance School of Business   658.8 RAN     Book 10/09/2013   1 Alliance School of Business