Services Marketing: People, Technology, Strategy (Record no. 7014)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00719nam a2200301Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | A16059 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120121s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131759394 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LOV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing: People, Technology, Strategy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Chennai |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 681 |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 500 ## - GENERAL NOTE | |
| General note | Management of Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Services |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Technology |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | strategy |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | People, |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | technology, |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | : |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chatterjee, Jayanta |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Bill Details | Checked out | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| | | | | Alliance Ascent College | Alliance Ascent College | 2012-09-06 | | | 6 | 3 | 658.805 LOV | BD1903 | 2015-06-01 | 2015-04-29 | 2012-09-07 | Donated Book | | | |
| | | | | Alliance Ascent College | Alliance Ascent College | 2012-09-06 | | | 8 | 2 | 658.805 LOV | BD1904 | 2019-03-29 | 2019-03-15 | 2012-09-07 | Donated Book | | | |
| | | | | Alliance Ascent College | Alliance Ascent College | 2012-09-06 | | | 8 | 2 | 658.805 LOV | BD1905 | 2015-03-07 | 2015-03-02 | 2012-09-07 | Donated Book | | | |
| | | | | Alliance Ascent College | Alliance Ascent College | 2015-12-05 | | | | | 658.805 LOV | BD3813 | 2015-12-11 | | 2015-12-05 | Donated Book | | | |
| | | | | Alliance School of Business | Alliance School of Business | 0000-00-00 | Knowledge Book World | 550.00 | 16 | 11 | 658.805 LOV | A16059 | 2016-04-01 | 2016-03-10 | 2012-01-22 | Book | Bill No:1024;Bill Date:21-Aug-2011 | | |
| | | | | Alliance School of Business | Alliance School of Business | 0000-00-00 | Knowledge Book World | 550.00 | 6 | 3 | 658.805 LOV | A16060 | 2020-01-14 | 2020-01-10 | 2012-01-22 | Book | Bill No:1024;Bill Date:21-Aug-2011 | | |
| | | | | Alliance School of Business | Alliance School of Business | 0000-00-00 | Knowledge Book World | 550.00 | 17 | 6 | 658.805 LOV | A16061 | 2017-12-21 | 2017-11-23 | 2012-01-22 | Book | Bill No:1024;Bill Date:21-Aug-2011 | | |
| | | | | Alliance School of Business | Alliance School of Business | 0000-00-00 | Knowledge Book World | 550.00 | 17 | 9 | 658.805 LOV | A16062 | 2020-01-10 | 2020-01-10 | 2012-01-22 | Book | Bill No:1024;Bill Date:21-Aug-2011 | 2020-01-25 | |
| | | | | Alliance School of Business | Alliance School of Business | 0000-00-00 | Knowledge Book World | 550.00 | 10 | 3 | 658.805 LOV | A16063 | 2016-05-12 | 2016-04-16 | 2012-01-22 | Book | Bill No:1024;Bill Date:21-Aug-2011 | | |
| | | | | Alliance School of Business | Alliance School of Business | 2019-05-27 | | 550.00 | | | 658.805 LOV | A20239 | 2020-01-11 | | 2019-05-27 | Reference Book | | | |
