Crossing the Chasm (Record no. 7063)

MARC details
000 -LEADER
fixed length control field 00877nam a2200265Ia 4500
001 - CONTROL NUMBER
control field A16143
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780060517120
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 MOO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MOORE, GEOFFREY A
245 ## - TITLE STATEMENT
Title Crossing the Chasm
Remainder of title Marketing and selling disruptive products to mainstream customers
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Collins Business
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent 227
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Crossing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element customers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element disruptive
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element mainstream
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element products
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element selling
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Chasm
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Lost status Full call number Date acquired Not for loan Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A16143 06/05/2014   Knowledge World Book Distributors Alliance School of Business   658.8 MOO     Book 02/08/2013   2 Alliance School of Business