Brand Leadership (Record no. 7336)

MARC details
000 -LEADER
fixed length control field 00694nam a2200217Ia 4500
001 - CONTROL NUMBER
control field A16490
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781847398352
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name AAKER, DAVID A
245 ## - TITLE STATEMENT
Title Brand Leadership
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Pocket bookS
Date of publication, distribution, etc 2000
300 ## - PHYSICAL DESCRIPTION
Extent 351
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Brand Management(658.827)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Leadership
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name JOACHIMSTHALER, ERICH
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Total Renewals Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A16490 06/05/2014   Book Paradise Alliance School of Business 1   658.827 AAK     499.00 Book 04/03/2014   1 Alliance School of Business