Global Marketing: A Decision-oriented Approach (Record no. 7365)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00480nam a2200193Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | A16526 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120121s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131728147 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 HOL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hollensen, Svend |
| 245 ## - TITLE STATEMENT | |
| Title | Global Marketing: A Decision-oriented Approach |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 753 |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 500 ## - GENERAL NOTE | |
| General note | International Marketing(658.84) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Banerjee, Madhumita |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
No items available.
