Marketing Management (Record no. 7644)

MARC details
000 -LEADER
fixed length control field 00778nam a2200241Ia 4500
001 - CONTROL NUMBER
control field A16844
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071221122
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PET
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name PETER, PAUL J
245 ## - TITLE STATEMENT
Title Marketing Management
Remainder of title Knowledge and Skills
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc McGraw-Hill/Irwin
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent 830
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Skills
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Knowledge
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name DONNELLY, JAMES H
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Date checked out Withdrawn status Total Checkouts Home library
22/01/2012 A16844 06/05/2014   Knowledge Book World Alliance School of Business   658.8 PET     4616.00 Book 10/09/2013   1 Alliance School of Business