Essentials of Marketing Management (Record no. 858)

MARC details
000 -LEADER
fixed length control field 00698nam a2200217Ia 4500
001 - CONTROL NUMBER
control field A01634
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120121s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SHE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SHERLKAR S A
245 ## - TITLE STATEMENT
Title Essentials of Marketing Management
250 ## - EDITION STATEMENT
Edition statement First
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mumbai
Name of publisher, distributor, etc Himalayan Publishing House
Date of publication, distribution, etc 1993
300 ## - PHYSICAL DESCRIPTION
Extent 355
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Management of Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name APPANNAIAH H R
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name REDDY P N
Holdings
Price effective from Accession No. Date last seen Damaged status Vendor Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Withdrawn status Home library
22/01/2012 A01634 06/05/2014   Indian Institute of Management Ahmedabad Alliance School of Business   658.8 SHE     110.00 Book   Alliance School of Business