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Brand Segmentation Seven strategies for effective segmentation

By: KAPOOR, JAGDEEP.
Material type: materialTypeLabelBookPublisher: New Delhi Macmillan India Ltd., NewDelhi 2006Description: 92.ISBN: 1403928614.Subject(s): Segmentation | Seven | effective | strategies | BrandDDC classification: 658.827 KAP
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Item type Current location Call number Status Date due Barcode Item holds
Book Book Alliance School of Business
658.827 KAP (Browse shelf) Available A05108
Total holds: 0

Brand Management(658.827)

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