Strategic marketing / David W. Cravens.

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TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston :: Irwin/McGraw-Hill,, c2000Edition: 6th edDescription: xvi, 752 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Reference Book	Alliance School of Business	658.802 CRA (Browse shelf(Opens below))	Not for loan		A18613

Total holds: 0

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Includes bibliographical references and index.

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