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Global Marketing Management / Masaaki Kotabe, Kristiaan Helsen.

By: By: Material type: TextTextPublication details: New York :: J. Wiley,, c1998Description: xxii, 711 p. : ill., col. maps ; 26 cmISBN:
  • 0471592889 (alk. paper)
Subject(s): DDC classification:
  • 658.84 KOT 21
LOC classification:
  • HF1416 .K68 1998
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.84 KOT (Browse shelf(Opens below)) Not for loan A18884
Total holds: 0

Includes bibliographical references and indexes.

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