Marketing / Eric N. Berkowitz ... [et al.].
Material type: TextSeries: The Irwin series in marketingPublication details: Chicago, Ill. :: Irwin,, c1997Edition: 5th edDescription: xxxii, 736 p. : col. ill. ; 29 cmISBN:- 0256189684
- 658.8 20
- HF5415 .M29474 1997
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Reference Book | Alliance School of Business | 658.8 BER (Browse shelf(Opens below)) | Not for loan | A19471 |
Total holds: 0
Includes bibliographical references (p. 674-695) and indexes.
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