Marketing research : : an applied orientation / Naresh K. Malhotra.
Material type: TextPublication details: Englewood Cliffs, N.J. :: Prentice Hall,, c1993Description: 337ISBN:- 9780135553848
- 658.83 MAL 20
- HF5415.2 .M29 1993
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Donated Book | Alliance School of Business | Gratis | 658.83 MAL (Browse shelf(Opens below)) | Available | D02404 |
Total holds: 0
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658.83 KUM Marketing research | 658.83 MAL Marketing Research | 658.83 MAL Marketing Research | 658.83 MAL Marketing research : | 658.83 MAL Marketing Research : An applied orientation | 658.83 MAL Marketing Research: An Applied Orientation | 658.83 MCD Contemporary marketing research |
Gratis
Includes bibliographical references (p. 826-832) and indexes.
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